Creating a launch video for a new pasta bar in Kortrijk meant introducing a brand that had no visual identity yet.
The challenge was to convey freshness, warmth, and authenticity — all while making the food feel irresistible on screen.
I focused on capturing the craft behind the pasta, the cozy vibe of the location, and the story of passionate people behind it.
The final video gave the new brand a warm and appetizing introduction, perfectly matching the vibe of the pasta bar.
It helped generate local buzz online and gave the owners strong visual content to kickstart their marketing with confidence.